AVS Debuts Social Media “Culture Mapping” Visualization with scenarioDNA at SXSW Conference

Planning matrix created from Twitter data to help brand managers and marketing strategists better understand consumer behavior, sentiment and sensibilities Data visualization software from Advanced Visual Systems (OTC Pink: AVSC) has been selected by scenarioDNA, a New York City-based consumer insights firm, to create a multi-dimensional view of social media data that has been processed to reveal the emergence of small networks of like-minded consumers. These interactive “culture maps” enable… 

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